Founded in 2025 , Maison Atacama is a fashion project rooted in Latin American and queer identity. Through sustainable and upcycling practices, the brand conceives clothing as a political language: a space for visibility and cultural affirmation.
Featuring nine looks across three different settings, the narrative moves from the initial shock of the quake, through the search for stability and ultimately toward a sense of peace.
Creative direction and production by Pietro Cordano
Art direction and Set design by Javiera Reyes
Photography by Carolina Salamanca y Max Lagos
Styling by Iman Chliha and Paloma Avendaño
Make-up artist by Antonia Paz Valdivia
Hair styling by Harold Escobar
